interlínc: Buzz: News
Questions? 800.725.3300

Trends and Issues

Bad Bunny Is Most Streamed Spotify Artist In 2021 - 9.1 Billon Streams!
By : Murray Stassen Source : Music Business Worldwide Puerto Rican Reggaeton star Bad Bunny has been named as the most-streamed artist in the...
Read more...
Instagram's Dangerous Experiment On Teenage Girls
By : Jonathan Haidt Source: The Atlantic Social media gets blamed for many of America’s ills, including the polarization of our politics...
Read more...
Adele Just Got Spotify To Change The Way You Listen To Music
By : Cole Delbyck Source : Huffington Post  Rumor has it that all this time people have been listening to albums out of order the first time...
Read more...
Coldplay’s New Release Starts At #1 On Top Rock Albums
By : Kevin Rutherford Source : Billboard Debuts take up the No. 1 spots on Billboard’s Top Rock Albums, Alternative Albums and Hard Rock...
Read more...
Why America Has A School Bus Driver Shortage
By : Zachary Crockett Source : The Hustle Last week, Jim Mayers, a high school composition teacher in Boston, wanted to take his 11th graders...
Read more...
News Archives

How Lego Won The Pandemic Game

Thursday October 7th, 2021

By : Rob Litterst
Source : The Hustle

Playtime has been moving online for years now. In January 2020, the CDC reported the following screen time statistics:

  • US children between 8-10 spend an average of 6 hours per day in front of a screen
  • US children between 11-14 spend an average of 9 hours per day in front of a screen

Despite the pandemic accelerating the trend, Lego is proving that kids still have an appetite for analog toys.

The company is already considered the top toymaker in the world and cemented that status after posting a 46% jump in first half sales, according to The Wall Street Journal. The firm attributes its success largely to holding firm to a long-term multichannel strategy that includes:

  • Ramping up improvements to its digital platforms (digital sales increased 50%)
  • Continuing to open brick-and-mortar stores, including a new immersive format that recently piloted in New York 

read more...

Top | Back to Articles

To see the Image status and get the correct email Click here
X
Yes, I am a full-time, part-time, or volunteer youthworker.