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Trends and Issues Archive

MTV crisis as Millennial viewers vanish

December 1st, 2016
MTV president Chris McCarthy is cleaning house just a month into the job. The third leader of the youth-targeting network in the past two years has led Viacom sibling VH1 to its biggest ratings growth in 15 years in 2016 and hopes to bring MTV back into the daily conversation. That means eliminating several unscripted series that don't resonate with his brand vision, including Prison High, Air Sex, Almost Impossible Game Show, Acting Out, Down to Earth and Stupid Man, Smart Phone, with more potentially joining them on the scrap heap as...
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Inventor of Big Mac dies at age 98

December 1st, 2016
Big Mac inventor passes away aged 98 nearly 50 years after creating McDonald’s iconic 540 calorie burger – which he ate every week ... read more
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